Opinions and Insights
How to find the best Communications agency for your business
If you have a product or service that needs to be better-known by customers, suppliers and other stakeholders, it is essential that you find a local PR agency as a partner. Here are three vital tips to
Read moreWhat Simon Kjaer reminded us about the importance of a crisis communication plan
Those companies that have a plan to deal with a crisis recover three times faster, with less financial risk and human cost than those that are not prepared.
Read moreGood communication is no substitute for sound management – the possibilities and limits of corporate communication
Good corporate communication can make well-managed companies shine and accompany them through a crisis without major damage to their reputations. When poor management is in place, the limits will be
Read moreThe dilemma of crisis communication in cyber-attacks
Cyber-attacks, data theft and industrial espionage: no longer abstract threats for German companies. And the malfeasance is no longer just impacting the major players. According to a survey the sector
Read moreFour Tips for Dealing with American Press Releases in Europe
No one culture is the same. This should come as no surprise. But did you know that this translates to your press releases as well? When you’re working for an American organization in Europe, it’s
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